Fact Sheet — Gruppo Montenegro creates an intuitive user experience with SAP S/4HANA

Gruppo Montenegro

Gruppo Montenegro created a unified Trade Promotion Management process that end-users love

Gruppo Montenegro is a loved Italian spirits and food manufacturer who is known for its “made in Italy” label. However, predicting consumer demand is never easy and Gruppo Montenegro wanted to find a way to manage, scale, and adjust trade promotions in tandem with the shifts in demands. They needed to find a new technology solution that would obtain reliable data that integrated into their SAP accounting and sales systems. They also wanted to step up their in-store Retail Point of Sales (POS) connection to provide better and easier control of exchanged data within Retail POS. Most importantly, they wanted a solution that was easy to use and end-users would love.

Through some research, Gruppo Montenegro discovered our partner Dyna Brains and together decided that Neptune Software was the answer they were looking for.

Along with Dyna Brains, Gruppo Montenegro was able to create a suite of applications powered by the Neptune DX Platform that increased control on the sales promotion calendar and also integrated their retail store in Milan back to their SAP system. Built on SAP S/4HANA the apps that they have created are not only scalable but also future proof. They are intuitive and modern and create an experience that end-users love. Having accurate and timely information at their fingertips, they can now manage sales performance and sales budgets throughout the calendar year better. Thanks to the flexibility of Neptune Software’s DX Platform, Gruppo Montenegro was able to digitize its processes at an affordable cost!

About Gruppo Montenegro

Founded in 1885, Gruppo Montenegro is a leading Italian spirits and food manufacturer. The Group’s brands have developed into icons of the “Made in Italy” label with strong brand equity and significant cultural relevance. Their brands are the result of the constant pursuit of excellence, respect for tradition and attention to product quality and sustainability, all values that have defined Gruppo Montenegro since its foundation.

Gruppo Montenegro works with our partner Dyna Brains on their development and implementation projects.

Read more and learn how Gruppo Montenegro digitized and streamlined their trade promotion management process.


Key Takeaway:

  • Intuitive and modern user experience
  • Future proof apps with SAP S/4HANA
  • More transparency supports better planning

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