Healthcare & Pharma Customer Success Story with Neptune DXP
Challenge: Promo materials meet important needs…if they can be found
From its headquarters in Dreieich, Germany, the distribution team of its global sales department is responsible for supporting sales representatives as they visit doctors and hospitals at meetings and events. These reps need timely access to promotional materials as they work to educate clinicians on the valuable role that Biotest’s different products can provide for patients.
And their existing ordering process for finding and ordering these items using SAP SD was clunky and time-consuming. Sales reps used to send an email to the marketing department, who would keep track of orders and inventory manually in spreadsheets. Users had to make their selection based on a 40-character description of the item and no image, a process that left sales teams ordering incorrect items or hoarding stock to fulfill the need later themselves.
To meet the demands of its growing customer base, the sales team needed a mobile solution with an intuitive user experience.
“An ideal option for our users would provide an image and clear description of the promotional item – whether a brochure, toy, presentation or other giveaways – in an easily readable app that users could scroll through regardless of the screen size of their mobile device”, said Matthias König, SAP in-house consultant.
“It should also need to be easy to update and maintain, with stock levels and order fulfillment status automatically kept up to date.”
A summary of order history and offline capabilities was also necessary. And of course, Biotest needed a solution that was easy for developers to build and for IT to maintain.
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“What I like about Neptune Software is the clean structure on both the front- and back-end. All methods and attributes are bundled in a single ABAP class and are easy to find, making coding easy.”
-Matthias König, SAP In-House Consultant at Biotest
About Neptune Software
Neptune Software is a rapid application development platform vendor with more than 600 enterprise customers and over 3 million licensed end users globally that empowers IT departments to deliver tangible business outcomes.
Neptune Software offers with its Neptune DXP, a leading low-code, SAP-centric, enterprise app development platform to digitize and optimize business processes and user interfaces – at scale and with ease. Neptune DXP provides a fast and cost-effective way to industrialize the development of custom applications – saving companies time and money on development, integration, and operations.
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